UCB Initiatives for Asia (UCB-IFA) is headed up by The Edge Radio, Philippines, the first UCB station in the region.

Because the average age in the Philippines is 22, 'MTV Culture' has seeped into the Filipino lifestyle. However contemporary Christian music is also slowly gaining a foothold in the mainstream music industry with UCB Philippines leading the way.

Redeem The Airwaves is the heart and cry of UCB Initiatives for Asia as they move to shape the cultural norms in line with God's. The Edge Radio broadcasts in two major Philippine cities:

90.3 FM Lucena
104.3 FM Davao

The Edge is also heard over the Dream Satellite Network which reaches over 300,000 subscribers in the Philippines alone. For more information, visit www.theedgeradio.net